Fitness photography involves capturing individuals in motion, usually while exercising, to promote wellness and exercise. Whether you need fast-action shots or still poses for yoga or Pilates, finding the right photographer is key to showcasing your business.

Before hiring a fitness photographer, it's important to understand the different types of photography, still images, video, and animation and decide which one aligns with your business goals. Ask about the photographer’s experience, their equipment, and if they specialize in fitness photography.

Take the time to review their portfolio and references and be sure their style aligns with your brand. Lastly, have a conversation with the photographer to make sure you both connect personally.

For more tips, check out my blog on forming the perfect creative brief or learn about the behind-the-scenes process of fitness photography!